Dynamic Yield: Website Personalization
We never thought about it … but isn’t it wrong to show all your website visitors the same content? Shouldn’t every visitor see the content most relevant to him or her? Dynamic Yield undoes this injustice! It analyzes your users and automatically shows each one the most relevant content, page layout and offers for them according to who they are, what interests them, where they came to your site from and more. Sounds like future, right?